Raised as part of rodeo family four generations strong, the rodeo roots run deep for Kenda Santos. Kendra’s career is an envy of rodeo journalists everywhere. She served as editor for the 21- year run of Spin to Win Rodeo, served as the PRCA Director of Communications, PBR Editor-in-Chief and rodeo columnist for American Cowboy magazine. Kendra is currently Senior Editor for The Team Roping Journal & Vice President and GM for Ote Berry’s Junior Steer Wrestling World Championship.

In consideration of her reputation and being loved by so many in the rodeo world, Rodeo Fame feels that Kendra is the perfect honoree for the Spirit of Excellence in Communication and Journalism Award to be awarded during the red carpet event of the 2018 NFR Season, the Legacy of the West Gala, Wednesday, December 12th at 2:00 pm at the Mirage Hotel and Casino in Las Vegas.